Journal - Think Publishing

Advertising in Step Journal

Advertising in the STEP Journal gives you the opportunity to promote your organisation in a widely read and respected title.

The STEP Journal is sent directly to all 21,000 STEP members six times a year and contains in-depth editorial written by expert industry practitioners. The STEP Journal is also replicated online and is promoted through its various e-newsletters and across social media platforms. The STEP Journal is the only medium which guarantees reaching all 21,000 members via a proven, trusted channel this is print media

In the 2017 STEP member satisfaction survey, members rated the STEP Journal as their most valued member benefit

77%

keep their copies of the STEP Journal indefinitely or for several months

25%

show the STEP Journal to one or more people, which translates to a readership of 27,000

85%

rate the STEP Journal as “excellent or good value” as a STEP member benefit

87%

rate the STEP Journal as “excellent or good” compared to other membership body magazines

95%

read the STEP Journal regularly

91%

of STEP members are satisfied or highly satisfied with the STEP Journal

Commercial options available in the STEP Journal

Display and Creative Options

Quarter Page

£1075

Half Page

£2000

Full Page

£3500

Double Page Spread

Maximise your impact with a double-page advert – limited availability in each issue

£6000

Specials

Rebranding? Making a splash? To maximise your impact we can offer bellybands, tip-ons, gatefolds and a whole host of other bespoke options

POA

Content options

Regional Insight

A double-page spread feature focusing on a specific jurisdiction which can (but doesn’t have to) coincide with a STEP Journal focus. This can be in the form of an infographic or a sponsored article which we would edit and design in the style of the STEP Journal.

£4500

Leader Insight

An interview with a prominent person within your firm, which will be designed as a double-page spread in the STEP Journal. The interview offers your firm a fantastic opportunity for STEP members to get to know this person and what makes your firm unique. Questions asked will be tailored to each firm, but the idea is to go into greater depth than a regular quick interview.

£4950

Full Page Advertorial

Be seen as a thought leader by providing interesting and relevant content, designed in the style of the magazine – limited availability, price includes design costs

£4000

Issue & Regional Focus

Issue focus

Issue 2 March/April - Carribean and Latin America & mini focus on Crown Dependencies

Complex Families and vulnerable clients

Issue 3: May/June - UK, Ireland and Mini focus on Crown Dependencies

Alternative Investment

Issue 4: Sep - US & Canada

Family Business

Issue 5: Oct/Nov - Asia Pacific (including Australia and NZ)

Investment and Insurance and the Private Client Awards

Issue 6: Dec/Jan - Europe (inc Switzerland and Lichtenstein) and Mini Focus: Malta, Cyprus and Gibraltar

Compliance and Careers

Customers reviews

"Advertising in the STEP Journal gives GAM excellent brand recognition among a highly influential audience of intermediaries in the private client sector. When these intermediaries are looking for an asset manager for their clients, our exposure in the STEP Journal and via STEP events globally put us at the forefront of their minds."

James Christian

Marketing Manager, GAM

"As an international trust company based in Guernsey, we find STEP a perfect platform for targeting our business to their worldwide network. We use the STEP Journal to promote our business via their regionally focused features, which delivers clients requiring assistance with planning and wealth administration globally, but with a particular emphasis on the UK, Crown Dependencies and North American markets."

Michael Betley

Owner of Trust Corporation, Channel Islands

“Advertising within the STEP Journal gives us great, regular exposure to a senior audience of decision-makers in the private client industry.”

Ben Cowley

Marketing Manager, Octopus Investments